Noho: a playful furniture site with a 3D chair viewer

A single-page site for a New Zealand furniture brand. It introduces two flexible chairs through an animated headline, an interactive 3D viewer, a short mood quiz and a sustainability story told in numbered points.

The site describes itself as a non-commercial design concept, not affiliated with the brand it depicts.

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noho.ink

The product

What the site does

The page presents two chairs, each with a gallery, colour choices and features, followed by sections on sustainable materials, founders, awards, stories, an FAQ and a newsletter sign-up.

Visitors can open an interactive 3D model, take a mood quiz that matches them to a chair, or press a random button to explore colours.

Design and experience

Warm, colourful and easy to scan

A warm off-white canvas carries large, friendly headlines and photographs of the chairs on soft pastel tiles in yellow, orange, lilac and green. The long page alternates image and text blocks, so each product and story has room to breathe.

A small control panel switches to a dark mode and reduces animation, which the site says saves device battery.

Build and discoverability

A light, single-page structure

The asset paths suggest a Webflow build behind Cloudflare, with a glTF model for the 3D viewer. Product, FAQ, review and article blocks are real HTML sections rather than images of text.

The site is in English only, and navigation is limited to four anchors: About, Price, Blog and FAQ.

Notable details

Interactive 3D chair viewer
Mood quiz that matches a chair
Dark mode and reduced-motion controls
Sustainability facts in numbered points

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